For advertisers
The ad that runs while the AI is thinking
uwait is an ad network that buys the seconds AI users spend waiting. Your ad appears while ChatGPT, Claude, Perplexity, Gemini, Copilot, Mistral, Cursor or VS Code generate an answer, and it never delays that answer. You bid in real time from €2 per 1,000 views, you target the topic of the question, the tool, the region, the device and the language, and uwait never reads prompts.
Your audience
Who sees your ads on uwait?
uwait runs across 12 AI tools, from consumer chatbots to code editors. The audience is people who query an AI several times a day: developers, marketers, founders and knowledge workers. Instead of buying a crowded feed, you buy the attentive seconds between the question and the answer.
Peak attention, not background noise
Your ad appears while ChatGPT, Claude, Perplexity, Gemini, Mistral, Copilot, DeepSeek or Grok write an answer. The user is already staring at the screen waiting for their result: it is the most attentive moment of the session, and the only one where the space is free.
An audience with real purchase intent
Nobody opens an AI out of boredom, they open it to solve a problem. When someone asks how to organise their team or compare two tools, they are actively evaluating. That is stated purchase intent, not an inferred interest.
A native format, never intrusive
The ad fills the wait: it never blocks or delays the AI's answer. One single slot, right where the user is already looking, dismissible in one click. No pop-ups, no interstitials, no dark patterns.
Getting started
How do you launch an ad campaign on uwait?
Four steps, a few minutes, and a live preview before you spend anything. No sales call, no negotiated minimum: the floor bid is €2 per 1,000 views.
Build your ad
Add your logo, a headline, a subtitle, a visual, your button label and your destination link. The card assembles itself in front of you as you fill it in.
Choose your targeting
Select the topic of the questions, the AI tools, the country, the device and the language. Every dimension is optional: selecting nothing means running everywhere.
Set your bid and budget
You bid on a CPM basis, from €2 per 1,000 views, with a daily budget and a total budget. The highest bid wins each slot, in real time.
Track your results
Impressions, clicks and click-through rate per campaign. Pause, adjust your bid or change the budget whenever you want. Every metric is aggregated and anonymised.
Targeting
How do you reach the right audience without personal data?
uwait offers five dimensions you can combine. Every one of them targets the context of the moment, never a person's identity, and that is what makes this targeting both precise and GDPR-compliant.
The topic of the question
Most powerfulYour ad shows up when the question asked of the AI touches your market. Someone asks how to organise their company? Your productivity tool appears. The question is classified directly on the user's device: the text never leaves their machine, uwait only ever receives a category. It is an intent signal neither Google nor Meta owns, because they are not there when the question is asked. Worth knowing: a topic is only identified on a minority of questions, the ones where the signal is unambiguous. A topic-targeted campaign therefore reaches fewer people, but every view is far more relevant.
The AI tool
Pick the surfaces you want to appear on, out of 12 tools. Selling a developer product? Target Cursor, VS Code and Claude. A consumer product? ChatGPT and Gemini. Selecting nothing means running everywhere.
Country
Target one or more countries and spend nothing anywhere else. The country is derived from the IP address on our own servers, against a database we host ourselves: no call to a third-party service, never the city, never GPS coordinates.
Device
macOS, Windows, Linux, Android or iOS. Essential when your software only exists on one platform, or when you're after creative professionals, who are mostly on Mac. Only the OS family is used, never a device fingerprint.
Language
Serve your French creative to French speakers and your English one to everybody else, from the same advertiser account.
None of these dimensions require reading your prompts or building an individual advertising profile. No sensitive data, no data resale, no cross-site tracking. Targeting is about the context of the moment, not the identity of the person.
The format
What does a uwait ad look like?
A full card, not a text banner: logo, headline, subtitle, visual, an action button in your brand colour and a trust line. You preview it live as you build it, and what you see is exactly what the user sees.
Built for privacy
Does uwait read users' prompts?
No, never
uwait reads neither the prompts nor the AI's answers. The extension only detects that an answer is being generated, and which public domains the AI cited. When the topic of the question is used for targeting, it is classified on the user's own device: only a broad category is sent, never the text.
Aggregated, never individual
Your reports are built on aggregated, anonymised data. You never see a single user, and an audience too small to guarantee anonymity is simply not shown. No sensitive data enters targeting, and no data is ever resold.
The model
Where does your ad budget go?
Every winning bid is split the same way, in real time: half goes to the user who watched, 30% to the sources the AI cited in its answer, and 20% runs the platform. Advertising on uwait therefore pays the web that trained the model, not just the middleman.
Users can also choose to fund the sources behind an answer with a few extra cents. Same principle: pay for the content the AI leaned on.
FAQ
What advertisers ask most
How much does advertising on uwait cost?
You pay on a CPM basis, meaning per 1,000 impressions, and you set your own bid. The floor bid is €2 per 1,000 views, with no negotiated minimum and no commitment. You set a daily budget and a total budget, and you can pause the campaign at any time. Launch offer running now: top up €100 and uwait adds €20 in ad credits, up to €500 free.
Which AI tools do my ads appear on?
uwait runs across 12 surfaces: ChatGPT, Claude, Perplexity, Gemini, Copilot, Mistral, DeepSeek and Grok for chatbots, plus VS Code, Cursor, Windsurf and Antigravity for development environments. You can target one surface, several, or all of them.
How can you target a precise audience without collecting personal data?
uwait targets the context of the moment rather than the identity of the person. Five dimensions are available: the topic of the question asked of the AI, the tool being used, the country, the operating-system family and the language. The topic of the question is classified directly on the user's device, so the text never leaves their machine. No sensitive data is used and no individual advertising profile is built.
Does the ad annoy the user or slow the AI's answer down?
No. The ad occupies free space while the answer is being generated and never takes part in that generation: it cannot block or delay it. The user can dismiss it in one click, and they are paid for having seen it, which makes the format consented to rather than imposed.
How long until my campaign is live?
A few minutes to create it, then a human review before it runs. You build the card with a live preview, choose your targeting, set your bid and budget, then pay by card. Every campaign is reviewed before going live, to keep the inventory quality high for everyone.